Social media & performance marketing agency

Creative that stops the scroll. Media that scales the result.

We join social content and performance marketing into one growth system. Every post and ad is made to earn attention, tracked to a lead or sale, and tuned weekly until the numbers move.

The growth loop

One loop, five moves, repeated every week

Performance comes from speed of learning. We run a tight loop where creative, media and measurement feed each other, so every cycle starts smarter than the last.

  • 01Create New hooks, angles and formats built from what worked.
  • 02Launch Controlled budgets and clean tracking from day one.
  • 03Measure Cost per result and lead quality, not vanity numbers.
  • 04Learn Cut what failed, keep what worked, record why.
  • 05Scale More budget on proven winners and new channels.
Why combine them

Social earns attention. Performance turns it into action.

Social media

Content, community and creators that make people stop, care and follow.

+

Performance marketing

Paid media, tracking and testing that make every rupee accountable.

=

Growth you can measure

Leads, sales and return on spend traced back to the post or ad that earned them.

What's in the combo

Everything you need, on both sides

A complete service stack across both pillars, with no scope creep and no hand-offs to other agencies.

Social media management

Brand-building, every day

  • Content strategy and a monthly calendar
  • Static, reel and carousel creative production
  • Community management and DM replies
  • Your platform handles managed day to day: Instagram, Facebook, LinkedIn and YouTube
  • Creators and UGC collaborations and reels
  • Trend-led posts published in real time
  • Monthly analytics and growth reports
Performance marketing

Return-first paid media

  • Meta Ads across Instagram and Facebook
  • Google Ads covering search, Performance Max, YouTube and shopping
  • LinkedIn Ads for B2B brands
  • Retargeting and lookalike audiences
  • Landing page optimisation and A/B testing
  • Pixel, GA4 and server-side tracking set-up
  • Weekly dashboards for CPL, CAC, ROAS and revenue
Channels

The right channel for each job

We pick channels by how your buyers behave, and add new ones only when the first have earned it.

Discovery and demand

Meta

Visual, creative-led campaigns for awareness, leads and catalogue sales.

Intent and shopping

Google

Search and shopping ads that meet people at the moment they are ready to buy.

B2B pipeline

LinkedIn

Role and company targeting for considered, higher-value purchases.

Story and recall

YouTube

Video that builds trust and keeps your brand in mind, with remarketing to follow up.

Follow-up and retention

Email and WhatsApp

Messages that bring leads back and turn first orders into repeat sales.

Creative lab

We test ideas like a lab, not a guess

Every batch changes one variable at a time: the hook, the angle, the format or the offer. Results pick the winner, and the winner becomes the starting point for the next round.

Start a test plan
AngleFormat
Hook AProblemStory
Hook B ResultDemo
Hook CCuriosityOffer
Hook DProofStory
Hook EResultOffer
Hook FProblemDemo
Measurement

Tracking that connects every click to revenue

Pixels and events

Platform pixels and server-side events record every key action.

Analytics

GA4 shows how people move across your site and channels.

CRM

Leads are matched to sources, quality and outcomes.

Dashboard

One view of spend, results and return, always up to date.

Playbooks

A different play for every goal

Lead generation

Qualified enquiries at a sustainable cost.

  • Lead and form campaigns
  • Quality scoring with sales
  • Follow-up automation
Key measureCPL and lead quality

eCommerce and D2C

Profitable revenue and repeat buyers.

  • Catalogue and shopping ads
  • Creative testing at scale
  • Retargeting and retention
Key measureROAS and CAC

Launch and awareness

Attention that turns into demand.

  • Reels and video launches
  • Reach with frequency control
  • Remarketing to engaged viewers
Key measureReach and engaged visits
Your first 90 days

From set-up to scale, in three stages

Days 1 to 30

Foundation

We audit accounts, set up tracking, define targets and launch the first creative and audience tests.

Audit and goalsTracking set-upFirst launch
Days 31 to 60

Optimise

We read the early data, cut weak ideas, scale early winners and widen the testing queue.

Weekly testsBudget shiftsNew creative batch
Days 61 to 90

Scale

We increase budget on proven campaigns, add channels that have earned a test and plan the next quarter.

Scale winnersNew channelsQuarter plan
01

Creative is a performance lever

The ad itself often matters more than targeting, so we treat creative as part of the media plan, not an afterthought.

02

Every rupee has a job

Each campaign has a target cost per result and a reason to exist, so budget never drifts.

03

Test, learn, repeat

We change one thing at a time and keep a record, so what we learn compounds from month to month.

FAQs

Social media and performance marketing, answered

Straight answers about channels, creative testing, tracking and results. Need something specific? Ask our team.

Ask a question

It is the combination of social content that earns attention and performance marketing that turns that attention into measurable results. Creative, targeting, tracking and reporting work as one system, so every post and ad is judged on leads, sales and return on spend.

Regular social management focuses on posting, followers and engagement. Our approach adds paid media, conversion tracking and testing, and ties each activity to a business target such as cost per lead or return on ad spend.

Mainly Meta (Facebook and Instagram), YouTube, LinkedIn and Google, plus email and WhatsApp for follow-up. We choose the mix by how your customers discover and decide, and we do not spread budgets across channels without a reason.

We test hooks, angles, formats and offers one variable at a time, and let results decide. Creative that earns qualified clicks and leads gets more budget, and weak creative is replaced with new ideas from the testing queue.

We set up the platform pixels and server-side tracking, connect them to analytics and your CRM, and report on cost per result, lead quality and revenue. You see which post, ad and audience produced each outcome.

Campaigns usually start delivering within days of launch. A stable picture of cost per result generally takes a few weeks of testing, and efficiency improves as data builds over the first few months.

Yes. Ad accounts, pixels and analytics are set up in your business name. We work as managers with admin access, so everything stays under your control and transfers cleanly if you ever move on.

Take the Conceptial road to

Ready to turn social attention into results?

Share your goals and current channels and get a clear plan for creative, media and tracking, with scope, timeline and quote.

ExpertTeam Members
Results-DrivenApproach
StreamlinedExecution
info@conceptialmedia.com +91 9311 955 595
Let’s grow your brand online

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4.9/5

Rated 4.9 out of 5 from our client reviews. Read all client testimonials.

9 of 150+ reviews

5.0 / 5
“I want to express my sincere gratitude to Amit and his team for the fantastic job they did developing our Shopify e-commerce site, PetStreet (www.petstreet.in). Their professionalism, technical skills, and dedication were truly outstanding.”
Ravit WadhwaFounder & Managing Director, PetStreet
4.9 / 5
“We met Amit and his team at the very beginning of our journey, and they did an excellent job building our Shopify website. From shaping our first brand identity and communication to website design, social media, and performance marketing, they played an important role in launching our eCommerce store. Based on the quality of their work and partnership, I would confidently recommend them.”
Taranjeet SinghCo-Founder, The White Tigr
5.0 / 5
“We partnered with Conceptial Media for our real estate project, Gaur Projects, and the results have been excellent. Their team managed our PPC, Meta Ads, and SEO, delivering better quality leads, a lower cost per lead, and stronger online visibility. Supportive, responsive, and focused on measurable results.”
Gajendra KholiyaMarketing Head, Gaur Projects
4.9 / 5
“Rajkamal and his team supported us for over three years across Google and Meta Ads, SEO and performance marketing. Their consistent, strategic work strengthened our brand across Delhi NCR and India, and they became a true extension of our team. I would happily recommend them for long-term digital marketing support.”
GopalFounder, Delois
5.0 / 5
“The Conceptial Media team did an excellent job designing our website, refreshing our brand identity, and positioning Transform with SK more effectively among competitors. They understood our services, including image management, personal branding, communication, and professional development, and delivered a great, impactful website. We are truly grateful for their contribution.”
Sadaf KhanFounder & Director, Transform with SK
5.0 / 5
“We came to Amit with an idea for UGC video and content, and his team handled it with real creativity and professionalism. They turned our vision into a market-ready brand on social media, and the engaging content helped us connect with our audience faster than expected. Highly recommended.”
Prateek MunjialFounder & Creative Director, In My Element
4.9 / 5
“Amit and his team are ever-energetic, with a true commitment to timelines, technology, and in-depth website development knowledge. The swiftness and efficiency with which they delivered our project on time is truly commendable. Property Buddy Realtors has grown stronger because of this project, and we are grateful for their work.”
Sachin BhatiManaging Director, Property Buddy Realtors
5.0 / 5
“Amit and his team were with us from the very beginning, helping shape our first eCommerce website and online brand. Five years into the Kangarooz journey, I still recognise the important role they played in building our Shopify store. Their contribution during those formative years will always be a memorable part of our growth.”
Parteek MakkarDirector, Kangarooz
4.9 / 5
“Santosh and his team supported our complete transformation, from our new name, logo and visual identity to our website and wider marketing. Their creative thinking and attention to detail gave us a modern, trustworthy identity our members connect with. We would happily recommend them.”
Amit Kr. JhaPresident, NMD Society
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